The BBC has made a unique move of including QR Codes in its new cookery programme ‘The Good Cook’. ‘The Good Cook’ is a cookery series featuring award-winning food writer Simon Hopkinson. Broadcast on Wednesdays at 7.30pm, this will be many people’s first introduction to QR Codes.

But, how are the BBC using QR Codes in ‘The Good Cook’? The answer is simple, and solves a problem for eager cooks hastily trying to jot down ingredients at the end of each recipe – the QR Code links to a mobile page featuring the recipe, cooking method and tips for the dish just shown. Furthermore, the BBC has created an online binder that allows users to save the recipe to an online collection of dishes from the show.

For cookery programme lovers and keen cooks, this step in to the world of QR Codes will be eye-opening for many, but also a great time saver – wit no need to look up recipes online or try to find a pen and paper!  We think it’s a really great idea!